What is Effective and Why?

When interacting in professional setting, we often try to keep things as professional as possible, you wouldn't wear pajamas to a board meeting!  When it comes to social media and engaging with an audience, however, a little bit of personality goes a long way. By sharing content that is personal with a professional edge, people reading your posts will likely feel a bit more of a personal connection and are therefore more likely to relate. Check out the examples below to see this in action!